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Dan Kennedy – The Ultimate Sales Letter, 4th Edition: Attract New Customers, Boost Your Sales

The Ultimate Sales Letter – Dan Kennedy.m4b
[Audiobook – 1 M4B]

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Description

The Ultimate Sales Letter, 4th Edition (Audiobook)
Attract New Customers, Boost Your Sales
By: Dan S. Kennedy
Narrated by: Matt Cartsonis
Length: 4 hrs and 45 mins
URL: https://www.audible.com/pd/The-Ultimate-Sales-Letter-4th-Edi…

Publisher’s Summary
Write well to sell big!

In the age of email and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling work, author Dan Kennedy explains why some sales letters work and most don’t. And he shows how to write copy that any business can use.

Among other things, he provides:

Completely updated text and examples
Great headline formulas
New exercises to spark creativity
The best way to use graphics
Kennedy is the most successful, highly paid direct-response copywriter in the country. In this audiobook, he shares his step-by-step formula so everyone can write letters that will nail the sale.

©1990, 2000, 2006, 2011 Dan S. Kennedy (P)2019 Simon & Schuster Audio

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