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Doing Business in China

Doing Business With China.chm

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# Paperback: 256 pages
# Publisher: RoutledgeCurzon; 2 edition (December 19, 2003)
# Language: English
# ISBN: 0415310156
# Product Dimensions: 8.4 x 5.5 x 0.5 inches


Doing Business in China instructs and informs; indeed it also entertains. Not only businessmen, but all who deal with China should place it on their reading list. … It encompasses all the ramifications of a colossal subject and deals with them intelligently and readably. … Doing Business in China digs deeper and ranges wider that other works currently available. Messrs. Ambler and Witzel have done a thorough job..
–Ian Rae, China Review (on the first edition)

This book will be of great use to both academics and practicing managers interested in how business is done in Greater China. nt Studies, Cambridge University, UKf Manageme.

Book Description

Since China’s accession to the World Trade Organization (WTO) in 2002, China is now officially fully open for business and may soon be the biggest economy in the world. No one in, or embarking upon, a managerial career can afford to ignore a market that comprises one-fifth of the world’s population. Doing Business in China is essential reading for the manager or firm setting up a business for the first time in this vital and complex market. Aimed specifically at Western and non-Chinese businesses and managers, this book offers a general framework for understanding Chinese business culture along with a guide for acquiring further knowledge on China.
This text is a practical guide to business practices, market conditions, negotiations, organizations, networks and the business environment in China. Alongside summaries of theoretical research, Doing Business in China provides a perceptual toolkit which will enable the businessperson or student to do business in China and apply that knowledge back in the West.
Building on the strengths of the first edition, this new second edition is fully updated to include new case studies as well as discussion of China’s entry into the WTO . It is an invaluable resource for students of international business and management, and practitioners alike.

Download Description
This book is a general introduction to managing business ent

Book Info
(Taylor and Francis) Takes the reader through the process of market entry, marketing and managing operations in China, including the five pillars model of successful business in greater China. Aimed specifically at non-Chinese businesses and managers with a limited experience of China. Hardcover, softcover also available. DLC: China–Economic conditions–1976-2. –This text refers to the Library Binding edition.

About the Author
Tim Ambler is Senior Fellow at the London Business School. Morgan Witzel is Honorary Senior Fellow at the School of Business and Economics, University of Exeter, UK.


This book is essential to appreciating the Chinese psyche…, November 28, 2001
Reviewer: A reader
Particularly impressive is the author’s approach at presenting the Chinese thought process in such a manner that Westerners can not only understand the Chinese psyche, but respect and learn from it as well. This book was perhaps one of the most enlightening books I have read in a while. There is a a concerted effort to show business protocol and potential avenues of entry, but more importantly this book addresses the fundamental social concepts that need to be FULLY understood before attempting to grow in China.


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