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Lynda – Megan Adams – Marketing on Facebook

Lynda.com.Marketing.on.Facebook.2018.03.08
[46 WebRips (MP4) 46 Subs (SRT)]

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Description

Marketing on Facebook
Instructor: Megan Adams
Skill Level: Beginner
B2B, B2C, Social Media Advertising, Marketing, Facebook
Duration: 2h 53m
Released: March 08, 2018

Lynda PageLinkedIn Page

Description:

This course shows you the basics of setting up a Facebook account exclusively for business use and building out your page in a way that clearly identifies your brand. First, find out how to get started with Facebook and create a page. Next, discover ways you can build your audience by posting interesting and meaningful content. Then, learn how to use advanced features, including events, milestones, and Facebook Live. Additionally, see how to promote your business and engage with your followers by leveraging comments, creating polls, and managing promotions. Tracking and analytics features are also covered.
Topics include:

   Creating a Facebook page for a business
   Using pay-to-promote options
   Adding and managing posts
   Business ratings and reviews on Facebook
   Managing comments
   Advertising and boosting pots
   Running promotions on Facebook
   Tracking page views
   Analyzing performance of posts

Table of Contents:

Introduction
1. Get Started
2. Build your Page
3. Build your Audience
4. Facebook Posts
5. Advanced Facebook Page Features
6. Engage your Audience
7. Promote your Business on Facebook
8. Understand Facebook Insights and Reports
9. Advanced Page and Mobile Features
Conclusion

About the Instructor:

Megan Adams is a social media strategist and a viral marketer who runs a full-time marketing business.

Megan is a true connector and community builder at heart. She is the go-to person for anyone with a big idea looking for creative and effective implementation and execution online. Together she and her clients build a map and get that ship sailing!
With over seven years of creating successful and creative online marketing campaigns, Megan knows what it takes to get a business’s brand out in front and resonating with its core audience.


Filename………….: 03. Why your business should be on Facebook.mp4
Duration………….: 4 min 36 s
Size……………..: 14.1 MiB
Overall bit rate…..: 430 kb/s

Video #0
Codec…………….: AVC
Resolution………..: 1280×800
Aspect ratio………: 16:10 (1.600)
Bit rate………….: 265 kb/s
frame rate………..: 15.000 FPS

Audio #0
Format……………: AAC ()
Channels………….: 2 channels
Bit rate………….: 160 kb/s
Sampling rate……..: 48.0 kHz
Language………….: English


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