Description

 
They Ask, You Answer:
A Revolutionary Approach to Inbound Sales, Content Marketing, and
Today’s Digital Consumer, Revised & Updated 2nd Edition
by Marcus Sheridan (Author)

Published Date: Revised & Updated July 30, 2019
Categories:
– Marketing
– Search Engine Optimization

The revolutionary guide that challenged businesses around the world to
stop selling to their buyers and start answering their questions to get results;
revised and updated to address new technology, trends, the continuous
evolution of the digital consumer, and much more…

Upon reading this book, you will know:

– How to build trust with buyers through content and video.
– How to turn your web presence into a magnet for qualified buyers.
– What works and what doesn’t through new case studies, featuring real-world results from companies that have embraced these principles.
– Why you need to think of your business as a media company, instead of relying on more traditional (and ineffective) ways of advertising and marketing.
– How to achieve buy-in at your company and truly embrace a culture of content and video.
– How to transform your current customer base into loyal brand advocates for your company.
– They Ask, You Answer is a must-have resource for companies that want a fresh approach to marketing and sales that is proven to generate more traffic, leads, and sales.

Book Link:
https://www.amazon.com/They-Ask-You-Answer-Revolutionary-ebo…

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