MarketingSherpa – The Professional Services Marketing
[Sherpa]The Professional Services Marketing[eBook (PDF)]
[eBook (PDF)]
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Description
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Includes 70 charts and tables plus real-life advice from 200 professional services buyers on what marketing tactics work, what mistakes to avoid when pitching new accounts in marketing, consulting, IT and other professional services.
http://www.sherpastore.com/Pro-Services-Marketing-Benchmark-Guide.html
Price: $295
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