Description

Sales page: https://moz.com/training

Moz SEO Bootcamps

Live webinars taught by a real SEO instructor. Ask questions and learn fast!

1. Keyword Research

This 2-hour class shows you how to find the best keywords and analyze your competition. Learn the best keyword research tools and SEO competitor analysis processes. There is something for everyone in this Bootcamp.

Create a great list of keywords for your website
Learn how to identify your primary SEO competitors
Find opportunities to rank higher in search results

2. SEO Site Audits

Conducting a site audit is critical for anyone doing SEO. Understand how search engines view your site and what could be impacting your search rank position. Learn how to find and eliminate SEO penalties. This 2-hour class is great for all experience levels.

Learn how to conduct a comprehensive site audit
See professional tools used to analyze websites
Understand the common factors that impact site performance

3. On-Page SEO

Are my pages optimized for SEO? Which pages should I optimize first? Answer these questions and more in this easy to understand 2-hour class. Learn how to prioritize SEO optimization tasks and the best practices professionals use to get the most out of each page.

Discover how search engines work
Learn the most common factors that affect page rank
See how to prioritize page optimization work

4. Link Building

What are backlinks? Why do they matter? Backlinks are one of the most important signals you can send to search engines. Sign up for this SEO course and learn essential off-page optimization strategies, tools, and tips.

Learn why inbound links are important
See a step-by-step process for building backlinks
Find out how to align backlinks with your site content

5. Reporting on SEO

Discover the best SEO reporting tools and performance benchmarks. This 2-hour course is great for both in-house marketers and agencies. Get SEO reporting templates for Moz Pro tools and Google Analytics. Start reporting SEO like a pro.

Learn the tools used by professionals to report on SEO
Get a template report you can use with your projects
Discover the most common reporting mistakes people make

Additional modules: SEO Strategy development and SERP Features (a.k.a. Featured Snippets)

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