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Simon Hazeldine – Neuro-Sell How Neuroscience Can Power Your Sales Success

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Neuro-Sell: How Neuroscience Can Power Your Sales Success by Simon Hazeldine

Psychologist and sales coach Simon Hazeldine presents a process and approach to selling that is based on solid research and the latest findings in neuroscience. By incorporating PRISM brain-mapping– a personality profiling instrument that uses neuroscience to identify behavioral preferences — Hazeldine helps front line sales associates, sales managers and directors understand the importance of the unconscious and find out how to get below the surface level of buyer behavior. PRISM is the tool to enable a sales force to sell in the way that customers prefer, to be flexible and responsive, to be proactive and anticipate the customer’s needs. Its use will help develop skills in building sales relationships and discover neuro-negotiating techniques that result in sales success.

Product Details
Paperback: 232 pages
Publisher: Kogan Page (November 28, 2013)
Language: English
ISBN-10: 0749469218
ISBN-13: 978-0749469214

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Customer Reviews

Great read and good science
By Craig Taplin on December 27, 2013
Format: Kindle Edition
Great read and good science behind the approach. Definitely worth a read and trying it for yourself. Improve your sales with Neuroscience.

Not just for sales people
By G. Codrington on November 23, 2013
Format: Paperback
No matter who you are or what position you hold, today’s world requires you to be selling: products and services obviously, but also ideas, mindsets, values and yourself. This book introduces us to the brain science behind successful selling. That means going beyond simple techniques to convince others, and learning to understand how they make decisions and adapt your approach to the way their brains work. Combining the latest neuroscience research with his experience in sales and negotiation, Simon’s book is an invaluable guide to anyone wanting to improve their sales skills in a new world of work. I’d highly recommend it – and not just for sales people.

Neuro-Sell helps you connect with others and be more effective
By Terry L., Brock on November 20, 2013
Format: Kindle Edition
This is a fabulous book that will help you understand how people think and buy. Simon Hazeldine taps into some of the time-honored principles for sales success and brings them up to date in today’s social media world. His steps to connect with people and be more effective are helpful for anyone who sells products, services — or just your idea to others.

This is a book you will value and want to read again and again. I have already read it twice and plan to do more in the future. I highly recommend it. Terry Brock, Marketing Coach, Professional Speaker, Author

We’re no longer in the 1980’s Time to step Up
By M. Pagan on November 18, 2013
Format: Paperback
Time to broaden your selling horizons & move on from basic outdated selling skills 101 that were OK in the 1980’s but are no longer relevant. Neuro Sell is creative, thoughtful and current, we can’t ignore this if we want to be succesful in the world of business and selling. One not to miss.


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