Tim Collins – 100 Ways to Create a Great Ad Tim Collins – 100 Ways to Create a Great Ad.pdf [eBook(PDF)] Category: Copywriting This product can only be requested by members. To get this product, you must be a memberBECOME A MEMBER Description Reviews (0) Description Tim Collins – 100 Ways to Create a Great Ad – August 19, 2014100 Ways to Create an Ad is an accessible introduction to creative advertising techniques. Featuring 100 spreads detailing concepts such as the ‘Reveal’ and the ‘Mash-up’, it presents the key methods of devising print, television, radio, direct, and online ideas. The process of creating an ad can be divided into three steps: planning; concept creation; crafting. This book provides a straightforward guide to concept creation, including methods that are applicable across media and offering wide-ranging examples from international campaigns. Aimed at agency creatives, planners, and account handlers, as well as graphic designers, marketing professionals, and students, 100 Ways to Create an Ad has wide-ranging appeal. About the Author Tim Collins is a prolific author and copywriter. Following a successful advertising career, he has written numerous books for children and on humour including The Little Book of Twitter: Get Tweetwise! (2009). Amazon: http://www.amazon.com/100-Ways-Create-Great-Ad/dp/1780671687 Reviews There are no reviews yet. Be the first to review “Tim Collins – 100 Ways to Create a Great Ad” Cancel replyYou must be logged in to post a review.