Wes Bush – Product-Led Growth How to Build a Product That Sells Itself Wes Bush – Product-Led Growth How to Build a Product That Sells Itself [Audios (20xMP3)] Category: Sales / Marketing This product can only be requested by members. To get this product, you must be a memberApply for Membership Description Reviews (0) Description Wes Bush – Product-Led Growth How to Build a Product That Sells Itself (Audios [20xMP3]) Category: Business Commerce & Economy Matches: Sales / Marketing– (Software-as-a-service (SaaS related) SummaryCan your software sell itself? Convention and the trillion-dollar sales industry claim that it’s impossible for your product to sell itself. Yet, successful software businesses like Slack, Dropbox, Atlassian, and HubSpot make millions selling to customers who never once reached out to a sales rep. In Product-Led Growth: How to Build a Product That Sells Itself, growth consultant Wes Bush challenges the traditional SaaS marketing and sales playbook and introduces a completely new way to sell products. Bush reveals how your product – not expensive sales teams – can be the main vehicle to acquire, convert, and retain customers. In this step-by-step guide to Product-Led Growth, Bush explains: Why you should flip the traditional sales process on its head and turn your product into a sales machinHow to decide whether your business should use a free trial, freemium, or hybrid model; How to turn free users into happy, paying customers History tells us that “how” you sell is just as important as “what” you sell. Blockbuster couldn’t compete with Netflix by selling the same digital content, and you need to decide “when” not “if” you’ll innovate on the way you sell. Are you going to be product-led? Or will you be disrupted, too? Available : All Now Reviews There are no reviews yet. Be the first to review “Wes Bush – Product-Led Growth How to Build a Product That Sells Itself” Cancel replyYou must be logged in to post a review.